The Sharjah Press Club, affiliated with the Sharjah Government Media Office, organized this Thursday morning, as part of the “Tawasul” initiative, a meeting that brought together media representatives with officials of the Sharjah Social Services Department. The meeting was attended by His Excellency Major General Saif Al Zari Al Shamsi, Commander-in-Chief of Sharjah Police, His Excellency Afaf Al Marri, Head of the Social Services Department, His Excellency Tariq Saeed Ali, Director General of the Sharjah Government Media Office, His Excellency Alia Al Suwaidi, Director of the Sharjah Government Media Office, His Excellency Ahmed Al Meel, Director of the Social Services Department, and Asmaa. Al-Juwayad, Director of the Sharjah Press Club. The meeting aimed to enhance positive rapprochement between various media outlets and government agencies in the Emirate of Sharjah, and to exchange viewpoints. The meeting also came within the framework of the comprehensive vision of the Sharjah Government Media Office, to increase areas of positive rapprochement between government agencies in Sharjah and various media outlets in the country, in order to open direct communication channels between them that allow for the exchange of constructive viewpoints that benefit the vision of comprehensive sustainability in the emirate, and in At the same time, providing the media with the opportunity to understand the current and future trends of the emirate, through specialized agencies, in order to ensure the transmission of information in a more accurate and clear manner. Based on this, the “Tawasul Initiative” came to open the way for media entities with the Department of Social Services to discuss the needs of modern journalistic work in light of the development of digital media and reliance on addressing the public on social media. The meeting reviewed the statistics and achievements of the Department of Social Services in Sharjah, as well as The floor has been opened to answer inquiries from media representatives and provide them with all required data. Afaf Al Marri confirmed that the Department of Social Services is clearly working to develop communication skills with the media and enhance the speed of official channels in providing information. The Department also seeks to establish a generation of official spokespersons on behalf of the Department who are more capable of methods and mechanisms for effective communication with the media and the public. Al Marri pointed out that the Department of Social Services works with a clear strategy based on preserving family ties, so that all members of society can enjoy social well-being and a decent life by meeting their needs through the various services the department provides to beneficiaries, in cooperation with all relevant agencies and institutions. For his part, His Excellency Tariq Saeed Allay pointed out the importance of the role of the “Tawasul” initiative launched by the Sharjah Press Club in 2018, in strengthening media relations between media agencies and the institutions and departments of the emirate, by opening communication channels and allowing journalists to ask their questions directly to officials of various agencies. government in the emirate. Over the past years, the Sharjah Press Club has held many meetings that produced fruitful results and recommendations.