35 services that the Social Services Department in Sharjah is keen to follow up on their quality and effectiveness by launching “Measuring the Impact of Social Services” linked to the UAE Vision, the Department’s objectives and the UAE National Agenda, through several steps taken by the beneficiary of the Department’s services, revealed Sakina Hassan Mohammed, Director of the Customer Service Center, which include first: Reception (switchboard, external vehicle service), second: telephone services on the toll-free line 800700, which receives all calls around the clock and provides all reports from social security services, care and protection services, Sharjah Center for Voluntary Work services, inquiries, complaints and customer comments, and third: customer satisfaction, which is concerned with receiving complaints, inquiries and comments, where it refers them to the relevant departments for the necessary procedures and then closes and evaluates them. Sakina explained that measuring the impact of social services is a new service launched by the department in 2024 to ensure the quality and effectiveness of the impact, and the success of the service in positively transforming the beneficiary's life. The impact measurement is applied to 35 services provided by the department distributed across all departments, centers and roles of the department. The questionnaire was chosen as a means of identifying the impact, through direct communication, where a monthly electronic sample is included to measure the impact of the service on it. There is a dedicated team from the Customer Service Center, consisting of 18 employees whose tasks are to evaluate the quality of the service through direct phone contact, talking to the customer and recording his opinion on this or that service. The Director of the Customer Service Center followed up, and based on these conversations, we obtained comprehensive statistics on the level of satisfaction with the services or some observations. Thus, this measurement helped us identify strengths and weaknesses and work on improving the service and its quality, and developing an improvement plan to raise the level of customer satisfaction, in cooperation with the Institutional Development Office in the department, which in turn carries out the guidance and improvement process. Regarding the most prominent readings or results that we reached, they appeared in all the shelters affiliated with the department, which achieved a rate of 100%, such as the elderly care home, the safe home, and the social care home for children, noting that each service has its own set of questions according to the specialization, and she added that the evaluation scores are from 1 to 5, and the beneficiary chooses between them, and is asked about his choice, and thus we benefited from identifying suggestions from the beneficiaries during the dialogue with them and they were presented in the programs or development of services, as the measurement determines the validity of the services provided and determines the benefit from their quality based on the beneficiary’s opinion.